GEO Audit Kit
Audit any website for visibility in AI answers and search, then deliver a client-ready report.
About this skill
What it does
Give Claude a domain and it runs a structured Generative Engine Optimization audit: technical readiness (robots, sitemap, llms.txt, canonical, hreflang), structured data, answer-first content, entity and brand consistency, citations, competitor benchmark and a test-prompt checklist for visibility in AI answers.
What you get
- Scoring rubric for six audit areas
- Crawler and structured-data checker scripts (Python, stdlib)
- Report template with prioritized actions
- Ready-to-paste snippets: JSON-LD (Organization, Service, FAQ, Product), llms.txt, answer-first sections
Who it is for
Marketing agencies, SEO consultants and founders who want a repeatable audit instead of a one-off checklist.
What's inside
- SKILL.md with the 8-phase audit workflow and 6-area scoring
- references/ – methodology, rubric, AI crawlers, structured data, answer-first content, visibility testing, competitor benchmark, report writing
- scripts/fetch-site.py – stdlib crawler with AI-bot access test
- scripts/check-structured-data.py – JSON-LD validator
- templates/ – report, one-page summary, test queries, visibility log
- templates/snippets/ – JSON-LD (Organization, Service, Product, FAQ, Article), llms.txt, robots for AI crawlers, answer-first section, FAQ block